Promotion is the only way out of the terminal close fight.doc

Promotion is the only way out of the terminal close fight For an enterprise, the promotion behavior is to the interests of their own products, or the interests of the brand communication and inspiration for consumers come out, and then meet to reach a purchase through the sale; however, the reality is our business market to meet the consumers have been Some needs, and such forms of satisfaction is often brutal flame through the terminal obtained. In this case, the end-consumer choice initiative has been to persuade the company’s sales about the demand starts to enlighten the situation has not created a successful brand products. Our company want to rush out a way to survive, to find suitable for the development of roads, is bound to spend more time in the promotion on the. Only through the promotion of actions to enhance their brand concept into its own brand and other brands to distinguish from the concept to allow consumers to achieve the awareness and generate goodwill effect. In fact, today’s sale terminals brutal race to the domestic market, marketing activities a corollary, but also be able to see the domestic market has reached today, enterprises must recognize self-chosen way of marketing their own problems to solve when the , while such a choice can be done today, only from the promotion on the breakthrough. Looking at the status of domestic enterprises, as many companies spend too much selling and neglected in marketing efforts, this phenomenon has come to appreciate the extent of the point. Such enterprises have already put more energy, resources, and time was spent in resolving the issue of sale, and when the sales have to solve these problems, the remaining resources have not allowed them to other options, then the only way to is to solve the problem when the terminal sales and quickly adjust the channel strategy, using different levels of the terminal form of distribution of their products so as to achieve the purpose of funds quickly withdrawn