Promotion of the Music and anger.doc

Promotion of the ‘Music’ and ‘anger’ It is an advertising society, advertising takes place every disturb our lives. Now is also a marketing society, promotion of various patterns, or impressed, or ways to stimulate the industry and the lay person. In the fast moving consumer goods industry is marketing year after year in the name of war, do you Changba debut, I let them go, where marketing has become ‘All Souls’ prescription has become a rule change to improve performance, the author of the industry in this phenomenon, a different view. There is no doubt that the purpose of promotion is to increase sales, however, frequent use of promotions that conventional weapons, in the fight against the ‘went so far as goods’ and will also harm ourselves. Some manufacturers, in order to short-term occupation of the market, holding high the banner promotional, promotional intensity of the bombing of the big market, high point deduction, rich promotional items, etc. While obviously results in a short time, but it is let out of the factory profit result, profits of the factory felt the pressure to reduce or stop the promotions only find that the market refused to buy it, and had strong sales momentum early is built on sand dunes, and ignore the brand-building, infrastructure, channel construction, The so-called ‘good momentum’ will soon become a ‘bad momentum’, frequent vigorous promotional activities can be compared in the over-exploitation of environmental resources, forest over-exploitation may lead to dust storms, the market can not escape the rate of this rule. In a number of enterprises with poor management, promotion has become some people’s ‘rich’ doorway. Some are factory sales staff false promotional activities, there are a number of sales personnel, or collusion with dealers false promotional activities, so that companies spend a lot of cost as a promotional resource, and the market failed to start, resources were wasted. Promotional activities have also often be