Quality customer financial consumer behavior and marketing strategy research.docVIP

 PAGE \* MERGEFORMAT 14 Quality customer financial consumer behavior and marketing strategy research REVIEW :: By analyzing papers on quality customer financial consumer behavior and the presentation of the common characteristics, as well as analysis of the current bank quality customer development strategy, presented the significance and methods of quality customers to carry out sub-level marketing strategy. Paper Keywords: quality customers, financial consumer behavior, marketing strategy I. Introduction According to the ‘Pareto theory’, 20% of high-quality customers for bank