新产品开发药盒水杯.pptVIP

NPD for a special bottle 01 02 03 Product idea Customer needs Product concept Contents Product architecture 04 01 Product idea PART ONE Product idea 2 THE WATER IS TOO HOT OR TOO COLD. 3 FORGET TO TAKE MEDICINE. Product idea Mission?statement It can change water into a proper temperature.? It can hold pills. It can remind users to take medicine on time. 02 Customer needs PART TWO Customer needs WHO? BENEFITS? WHERE WHEN? children、the youth、middle - aged people、the old change water into a proper temperature.? at home in the evening men、women hold pills travel sick people remind users in classroom students easy to hold take exercise lazy people not easily broken internet bar The old sick people use it to hold pills and be reminded to take medicine with proper temperature water. 03 Product concept PART THREE 1. Clarify the Problem Height Diameter Weight Alarm material Thermal control material Product specifications 1. Clarify the Problem Remind to take medicine Distinguish the specific medicine Sign the dose Provide the appropriate temperature of water Easy to carry With a lovely cup shape Not easily to be broken Provide specific of water volume Provide water nearby when want to take medicine Problem Decomposition Set reminder Pill cases with classification Design the bottle with pill cases Bottle uses the thermal control material Conception classification tree 3.Systematic Exploration Set reminder Classify drugs Alarm clock Flasher Compartment in pill case Interlayer Quartzwerk Plastic machine 4 Compartment 5 Compartment Conception classification tree 3.Systematic Exploration Merge pill casebottle Pill case stick on the bottle Pill case design on water lid Diameter 5cm Diameter 5cm Heat preservation Special materials With the function of heating Concept Combination Table 3.Systematic Exploration Set reminder Classify drugs Merge pill casebottle Heat preservation Plastic machine 7 Compartments pill case stick on the bottle special materials flasher ?