牛津译林版英语高1下册Module 4“Unit 1 Advertising”课件之2.pptVIP

* * Reading 2 Language items Revision (Fill in the blanks) Advertisements,which often use p_____ language and e______ images, play an important p_____ of our lives. There are two main t_____ of advertisements.One is called c________ advertisements, which are meant to p______ a product or s ____.But they don’t tell c_______ the c______ truth. Another one is called PSAs, which use a______ and o_____ images and c_____ language,are often placed for f____.They d____ with many social i____, which often affect public w______. ersuasive xciting art ypes ommercial romote ustomers omplete ttractive riginal reative ree eal ssues elfare ervice Language focus be used to do research on play tricks on Share …with encourage sb. to do sth. believe in lie for free protect … from intend to be aware of connect … with fall for 1 We are so used to them …(line 1) be used to do / doing sth. get accustomed to used to happened in the past e.g.I am not quite used to living here/city life. I used to live in Nanjing. Ex: The new machine _____production. However I_____it. is used to increase; am not used to controlling is used to increasing; don’t used to control used to increase; don’t used to control used to increasing; am not used to control A 2 I did some research on…（line 2) …to share with you.(line 3) research: 1)n. do/conduct research on: 我正在做关于广告的研究。 2) V. to study 商人研究市场很重要。 I am conducting research on advertisements. It’s important for a businessman to research the market. share with: use sth. together with e.g. I’d like to share my book with you. Practice She _____ my troubles as well as my joys. A. shares with B. shares (in) B 3 encourage people…believe in an idea(line 6) encourage sb. to do sth. Don’t encourage bad habits in a child. 老师鼓励她看英文电影。 believe in: to have firm faith in Many people don’t believe in God. Practice: believe/believe in I don’t ________