《故事场景摩天楼》采访提纲+DM要点.docxVIP

尊敬的莱戈布鲁、麦科尔先生： Dear Legorburu McColl, 您好。 How is everything? 非常荣幸，能够在《故事场景摩天楼》这本著作登陆中国后，成为第一批读者，并获益匪浅。 We feel it a great honor that after the STORYSCAPING landing in China, we became the first readers and benefited greatly. 我和我致力于记录中国商业变迁的同事们，是中国一家有着22年历史的商业财经杂志的记者。对于中国，过去的22年是一个新的时代——商业和市场的时代，我们恰好有幸在场。 We are the reporters of a Business Economy magazine that has a history of 22 years, and our purpose is recording the changes in Chinese business. For China, the past twenty-two years is a new era——the era of business and market, and we are lucky enough to be there. 然而，变化多得也让人应接不暇，我们也时常迷茫，不知道当下流行的是否代表未来。幸好，有您在场。 However, changes are so much that we are too busy to attend all. We are often confused and don’t know whether what’s popular now represents the future. Fortunately, You were there. 下面，是我们读过《故事场景摩天楼》，并与一些读者讨论后，想与您探讨的问题，期待您的回复。 After we read the STORYSCAPING and discussed it with some readers, now we have some questions to discuss with you. Looking forward to your reply. 《商界》编辑部 Editorial Department of Business 2015.12.18 《商界》记者：刘醒 the reporter of BUSINESS，Xing Liu 手机Phone 邮箱： HYPERLINK mailto:liuxingnews@ liuxingnews@ Email:liuxingnews@ 地址：重庆市北部新区青枫北路30号凤凰C座6层 QA 身处碎片化的时代之下，早上读的东西晚上可能就会忘记，今天写的东西明天可能就会过时。在这样的背景之下，您认为什么样的商业书籍才能被人们摆在枕边，时常翻阅？ In the era of fragmentation, the things you read in the morning may be forgot in the evening, and what you write today may be out of date tomorrow. In this context, do you think what kind of business books will be the reading of all time? Yes, many things in our world have changed, but many things also remain the same. While technology has changed the way we do many things, why we do them hasn’t changed as much. The fundamentals of humanity and being a person remain the same, simply the technologies and systems we have changed how we might do them. In marketing for example, we have many more media options to connect with consumers, but being relevant and engaging is critical no matte