奥美公司英文简.docVIP

History[edit] Ogilvy Mather was founded in 1948 by David Ogilvy. After a short and successful career in sales Ogilvy had been employed in London in 1935 by his brother Francis Ogilvy at the British ad shop Mather Crowther which had been founded by Edmund Mather in 1850.[1] Mather Crowther sent David Ogilvy to the US in 1938. Following a ten year gap during which time he worked in research, for British Intelligence duringWWII and a sabbatical period, Ogilvy in 1948 started a US agency with the backing of Mather Crowther, who by then had merged with the Benson agency group in the UK. Ogilvy