BEC 口语教程7.ppt

BEC 口语 7 企业公关 Public Relations Corporate Hospitality Warming Up Do you think corporate culture will change or always remain the same? Suggested Notes should be adaptive / be aligned to the business goals of the company. company / adapt itself to the chang`ing business environment, outperform the competitors, achieve success. Warming Up Do you think you enjoy eating in restaurants? Why or why not? Suggested Notes a restaurant atmosphere good food excellent service feel more relaxed Warming Up What type of restaurant would you take your business clients to? Why? Suggested Notes a restaurant in a quiet place or in a busy street a restaurant with local flavor Warming Up Is it necessary to take your business clients to an expensive restaurant? Why or why not? Suggested Notes Taking guests to an expensive restaurant is a way to show my hospitality. High price means excellence in service. Warming Up How important is it for company staff to have some basic knowledge in entertaining business clients? Suggested Notes Entertaining clients is kind of social art. Basic knowledge and skills in this aspect will help to deal your clients in the most appropriate manner. Suggested Notes Establish a good relationship with your clients. A blunder in social setting may offend your guests and in the end spoil your business. 考题再现 What is important when....? Planning corporate hospitality ● Guest list ● Type of event Suggested Notes the background information of guest male / female Where do they come from? Suggested Notes Venue ● decide on the most suitable venue for the event to take place ● find out in the first contact: art lovers sports fans gourmets Suggested Notes types of activities: musuem gallery matches restaurants theaters Suggested Notes cost ● within budget Suggested Notes clear objectives for the meeting ● work out a list of specific business objectives to achieve Suggested Notes the timing for bringing up the subject of business ● inapproriate mentioning