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《信任销售》培训笔记(国外英文资料)
《信任销售》培训笔记
The trust sales training notes. TXT with joy to run, to listen attentively, with thinking to development, with efforts to struggle, with targets to measure, with love to life. More money, less money, often good! Old people are few, healthy is good! A poor family is rich, but harmony is good. Time: 2010.6.19: the main speaker of the multi-function room on the second floor of Beijing mongakko: xia kai
Customers derive their own knowledge and make emotional decisions.
2, course goals and forms
3, the situation that sales often face:
Its all done. The customer doesnt sign the bill.
If you want to help us, why not turn your head?
The customer thinks the plan is still ok, how the price is urgent?
The client is missing me, the sum of my peekaboo... - 39 percent said sales were too often linked.
4, sales confusion:
36 questions asked by the audience.
Successful sales:
Successful sales are accomplished by a number of successful visits to clients:
| -- how many visits do you need to make to complete a customers sales?
| -- how much of these visits do you think are valid?
| -- what is the cost per visit?
How do you effectively implement policies?
| - wins in strategy, wins in execution
7, upstairs
The result is action
| -- please she upstairs
Did the customer go upstairs?
| -- customer action, well make a deal
| -- did the customer go upstairs?
| -- why dont the customer move?
| - what is the customer waiting for?
| -- do we know what the customer is thinking?
| - why do customers go upstairs?
| -- how do you want your clients upstairs?
The ping-pong funnel in sales
Target customers - solution customer - business customer
The marketing personnel quality ability golden triangle
12 cases,
Why visit?
SSO - a single sales target
The concept of the customer
| - the concept of customers mind - customers understanding of the value of the solution and solution, including inner feelings, comments, visions, thoughts, etc
| -- personal, not corporate
| -- constantly changin
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