超级推销学(国外英文资料).docVIP

超级推销学 The 21st century supermarketing -- the work of Chen an The first chapter To sell? interesting The first step in dealing with any difficulty is to accept the reality; Sales require confidence, perseverance, courage, intelligence, diligence and skill; There is no born marketing genius in the world, some just dont want to be lazy. The advantages of selling: It gives you freedom of expression; In this industry, there is no one who can limit your income, but the income is endless. The challenges you face each day in the marketing industry are almost impossible for you to face in other jobs. Marketing is an industry that can move from low cost to high profit. The promotion is interesting; When a customer buys your product out of the store, you are satisfied; 1.1 attitude? Skills? Successful sales pitch is more important than skill; The second important attitude towards successful sales is gratitude; The third important attitude towards successful sales is true; The fourth important attitude to successful marketing is perseverance. The fifth important way to achieve a successful pitch is to be positive. The sixth important attitude towards successful sales is clear and clear goals; The sales performance of the peak of 1.2 Psychological rehearsals: a warm-up exercise in front of a customer; Take a few seconds to recall a recent successful sales case. Before you visit, close your eyes, take a deep breath, and then relax. To imagine the best outcome of the meeting; To develop a positive statement that is expected to achieve the desired goal. The key to the whole project is the key to success. The second chapter The salesmans self-strategy plan 2.1 value planning Clarify values: higher values are always ahead of lower values; The choice of value depends on your personality; Personality is the degree to which you practice positive and noble qualities in your life; Learn to have a dream: Your dreams come from your values; One of the biggest secret of success is to make big