花费者行动学记忆与遗忘(国外英文资料).docVIP

消费者行为学记忆与遗忘(国外英文资料) The memories of consumers The meaning and function of memory Memory is the process of obtaining information and storing information in the mind for future use. The definition of memory in the words of the sea is the memory, retention, reappearance, or re-recognition of the experience of the human brain. This is also the three stages of the memory process. The psychological process of consumer memory Memory is the brain of a reflection of the past experience of things, it is a complicated mental process, including basic memorization, maintain, recall and recognition. (1) me