电视艺术概论(国外英语资料).doc

电视艺术概论(国外英语资料) Student ID: 201014300216 Name: Zhang Yue professional grade: 10 broadcast class 2 In the light of the development of Chinese TV art, taking the specific entertainment TV programs as an example, this paper analyzes the current situation and the future trend of the major TV channels and entertainment programs at this stage (1) as a whole, there are fewer types of TV programs, and there are roughly 18 types of programmes. There are few types of original programs, most of which are introduced and localized in popular programs from abroad. On the whole, the diversity of TV programs is not high. (two) the distribution of program types is seriously uneven. TV shows, reality shows, news programs, entertainment programs (which is the dominant type, every television channel broadcast TV); special programs, life information, legal programs of most such programs in CCTV-1, in some TV ratings lower (such as the Gansu TV station Guizhou TV station, etc.), almost no; rural programs, science and education programs rarely. On the whole, the uneven distribution of TV programs creates a less harmonious program type ecology, which can not meet the diverse needs of the audience. (three) the relationship between the diversity of television programs and the ratings: the diversity of TV programs is proportional to the ratings of television programs or advertising revenue. As in the star channel, including the ratings of the top three: CCTV-1, Hunan TV, Anhui tv. (the total number of TV programs is 13, 8, 5); the top three advertising revenue: CCTV-1, Oriental TV and Hunan satellite TV (the total number of TV programs are 13, 8, 8). (four) the types of prime time (19:00-22:30) programs are less, the concentration of types is the strongest, and the vertical diversity is low. Most of them are news programs, evening parties, reality shows, TV shows, entertainment programs, special programs and documentaries. Monday to Friday, the majority of the prime time TV drama, the weekend