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【2017年整理】商务与函电中模糊语言的语用分析开题报告
本科毕业论文(设计)开题报告
拟定的毕业论文(设计)题目 Pragmatic Analysis of Vague Language in English Business Correspondence 系 Foreign Languages Faculty 专 业 English 学生姓名 冯洁玲
Feng Jieling 指导教师 朱文权 一、选题依据(包括目的、意义、国内外现状和发展趋势):
Purpose:
Vagueness is always an avoided topic in business English because it may lead to misunderstanding between the communicators. Thus, little attention has been paid to vague language in business English. Therefore, one of the objectives of the present study is to describe and analyze when, how and why vague language is used in almost all the fields of business world.
When reviewing the prior studies of vague language, it is easy to notice that the theoretical interpretation of this phenomenon has not been dealt with so far. Contrasted to those earlier studies, the present study is going to be conducted to concentrate on the pragmatic analysis of vague language in business English correspondence. Its ultimate goal is to give an account of how vague language is used so as to help the communicators to reach the intended purpose and facilitate the communicators understanding of it, and how vague language is employed to influence business.
Current Situation and Trends:
In business writing, there is a golden guideline that called “Seven Cs” (correctness, conciseness, clarity, concreteness, courtesy, consideration, completeness) principle, which requires the language be precise and accurate in order not to cause misunderstandings and disputes. Therefore, vague language is principally not favored; few scholars have studied in this field of vague language in earlier years. Since the foreign linguist Channell put forward the vague theory and recognizes the advantages of vague language, more and more people realize the significance of vague language in business writing and scholars begin to do researches on the study of vague language in broad fields, especially the business correspondence.
Significance:
This thesis has both theoretical and empirical significance. It i
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