商业道德 -英文.ppt

Business Ethics 1W 3E with the risks of competition and cooperation, business ethics plays a important role in today’s business. Let’s turn to some examples We have to notice that the business ethics is not away from us Counter-example of Business Ethnic hotpot(麻辣烫) barbershop（理发店） Cosmetics shop（化妆品店） hotpot(麻辣烫) Question As we all know, Its very delicious~ But is it hygeian or healthy? Investigation shows that Lack of Business Ethnic Infringe consumers rights Cheat consumers Lack of commercial credit This phenomenon of Dishonest is very common, its eveen all around us,so what we should do to help ourselves ? Suggestions Learn to protect yourself,eat food stand as little as possible... About Drinking? Coke Cola Coke Cola is the largest beverage company. It is famous for spring and cola. But some issues in the business ethic make us doubt the prospects of the company. 1999 It was charged that discrimination was exist for the average salary of black race is much lower than white race. 2000 Pepsi and Virgin charged Coke Cola has used means to increase product store shelves in the area, in order to get more market share. Such as rebate and discount. 2002 Coke Cola sent much more production to the shopkeeper as stock. This action seems that the quantity of sale has not decreased. Then more and more investors will invest. What can we learn from these examples??? We always say that : The business circles are like the battlefield. According to the market-oriented economy ,the managers should devote themselves to pursuing and seeking for the profits in the market using any methods whatever they can use. (obey the laws) Is it necessary for the society to advocate the business ethic??? Business ethics is , what can not be counted by money, what reflects the qualities of the leaders in company, what need not to