100个促销活动方案(国外英语资料).doc

100个促销活动方案(国外英语资料) To the shop, 365 days a year may not every day is popular, there are peak seasons. Busy season is naturally busy business, then off-season? Business reduced, many shops are facing the danger of closure. What should I do? There is no doubt that promotion is a necessary means. How to make rational use of Promotion strategy is the problem that every shop and dealer must face. However, promotion is not a market problem, terminator, but a double-edged sword.. Sales promotion can bring more profits to the store, but also bring A lot of shops helpless, like knowing that the front is a quagmire, but had to jump down. After all, the use of commodity prices for promotions has become a shop The most commonly used weapon between shops and shops, whether you promote or take the initiative, or passive, only hesitate to jump down, there is rebirth Opportunities. Retail 100 creative promotional programs The first chapter is the promotion tool of price forever Section 1 price discounts Scenario 1 illusion discount - a different feeling for customers Example: spend 100 yuan to buy 130 yuan merchandise illusion, equivalent to thirty percent off discount, but told the customer that I am a discount, not a discount goods. Scheme 2 Time is precious. - customer stampede in Example: the supermarket 10 minutes, so the goods 90 percent off, customers rush to buy is limited, but passenger flow brings unlimited business opportunities. Program 3, value one yuan - small, big promotion strategy Example: several items worth more than $10 participate in promotions with an extra value of one yuan, although these items seem to be losing money, But attract customers can be joint and several sales methods, and the result is profit increases. Scenario 4 critical price - visual error of the customer Example: 10 yuan to 9.9 yuan, this is a general promotion program. Program 5 ladder price - let the customer worry automatically Example: the initial sales of 1-5 whole sales price, 5-10 pri