成功招商的“一三五”法则(国外英语资料).docVIP

成功招商的“一三五”法则(国外英语资料) For manufacturers, competitions can often be how fast save : the advantages of can quickly drained, quick to form a sales network, products are fast to spread to the channel; At the same time, also have to save manpower and material resources and financial resources, saves time and energy, and so on, it is because of this, so, many companies are keen to relying on competitions for investment, and put it as a display of enterprise strength, establish the brand image of a window. But also competitions, enterprises of different game, but someone glad someone sorrow, some enterprises through the complete investment promotion strategy, caught his ideal of gold digging, but also some manufacturer, holding the circle, the purpose of the misguided, and finally end up a draw water with a sieve. For competitions, therefore, in addition to manufacturers to set up a good state of mind, not speculation, not taking shortcuts, but also pay attention to 135 principle, namely to focus on important to dealers and aim of the core elements, around the dealers demand for the article; Secondly, we need to develop a complete strategy for attracting investment, to segment and locate the merchants, to lock in our target market and customers. Again, to formulate investment plan as well as the methods and means, make investment steps, to form a team, budget, tracking details, from concept to action, only such, merchants can in an orderly way, can we truly and effectively achieve their goals. One center -- the need for insight and control of target distributors. As long as it is business investment, so, this principle is determined cannot be changed, which requires the enterprise to attend China merchants to know about the inner demand of dealers, deeply understand what dealers concern, what to think, eventually need? Many enterprises in the process of investment, often unclear direction, clear goals, and the blind man riding a blind horse, deep pool in the midnight, fina