有效处理询盘 李映霞.ppt

有效处理询盘 李映霞 阿里巴巴售后服务部 现象 询盘回复的回复率低 报盘没有回应 可能的原因 买家行为 产品，价格，市场 回复技巧 . . . . . . 怎样看待询盘? ----- 除了明显的广告垃圾信,每个询盘都是 一个机会. ----- 收到询盘首先要筛选分类,重点放在如何跟进高质量询盘，分层次跟进 筛选 1. 询盘来源市场 2. 询盘来源类型: 是否system match? 3. 买家提供的信息 a.买家联系信息 b.产品针对性 c.询盘正文内容 提醒 买家一般会给多个供应商发送询盘，所以回复最好做到以下几点： a. 回复一定要快速、及时、有效 b.沟通技巧和专业度 c. 客户管理 d. 持续跟进，做好服务 第一回合(询盘） Subject: Interest in mobile air conditioning units models MT32 Dear Sir,? Allow me to introduce myself. My name is Tony Eden and I own and run an air conditioning company specialising in the sale and rent of mobile air conditioning units in UK. ? I would be very interested in receiving information and prices for your MT32 models after seeing them on the Alibaba website and your own. Could you please tell me what your smallest and average volume of sales would be. ?? I do hope we can do business and I look forward to hearing from you soon. Vaporco Air Conditioning Kind Regards Tel: +44 (0)1628 ****72 Tony Eden Fax: +44 (0)1628 ****37 Read Between the Line Not a big company In the same field Interested in specific items(MT32) For UK market Had the desire to buy soon if meet demands 第一回合（回复） Subject: reply Dear Tony, i am amanda, glad to receive your mail. noted you interest in our portable air conditoners, our portable air conditioners have good sale report. i'd like to know which kind of business you want to do with us? we also want to know what is the quantity and other details. ? waiting for your reply, i will response you soon. spring regards ? amanda amanda@**hong***.com tel.: 0086-5**-2*****85/6/7/8/9 mobile phon