牛津英语公开课M4U1概要1.pptVIP

In this class, we will learn how to read expository writing (说明文) learn the two main types of advertisements and their similarities and differences learn how to express opinions on advertisements Enjoy a video What kind of product or idea is being advertised? Which advertisement do you like better? Why? PSAs or commercial ads? Enjoy a video What can you learn from this moving video? 同一个世界，同一个梦想。 If our class is going to have a show in the English Festival of our school, please design an advertisement and write a slogan (标语) for our class and give us your explanations. * M4U1 Reading by Stuart Nanjing Tianyin Senior High School Every breath you take will eventually destroy your future. Fast-reading 1. What is an advertisement? 2. What do PSAs aim to do? They aim to teach us and help us lead better lives. An advertisement uses words and pictures to persuade people to buy a product or service or to believe in an idea. Reading strategy: reading expository writing （说明文） introduction of the subject supporting details conclusion a subject Para 1-2 Para 3-4 Para 5 Introduction of subject Para 1-2 1.Where are advertisements usually found? 2. How many main types of advertisements are there? Two types CA －－Commercial Advertisement PSA－－Public Service Advertisement differences similarities CA: _______ _______ PSA: _______ _______ Provide _______________ Use___________________ Places found____________ paid for to adevrtise for free to educate information attractive pictures and clever language newspapers, magazines, the Internet , radio and television PSAs or commercial ads? PSAs or commercial ads? We must not fall for this kind of trick. A toothpaste ad A grocery food ad Even if an ad does not lie, it does not mean it tells you the complete truth . supporting details Para 3 Subject: Supporting details: Conclusion: 2.Commercial ads can often give us valuable information about how to live healthy lives. 3.An ad warning people a