物流企业核心竞争力分析和评价.docVIP

第三方物流企业核心竞争力分析与评价 专 业： 物流管理 学 号：061107038 学生姓名： 肖 丹 指导教师：崔新生 老师 摘 要 目前,全球采购、本土化生产、全球销售的趋势越来越明显,随着我国国内经济与世界经济的发展更紧密地融合在一起,我国物流业面临着来自两方面的巨大压力:一方面,对于专业物流企业而言,拥有资金技术和管理优势的外国物流企业进入我国市场,将对我国的物流企业构成严峻的挑战,我国物流企业急需应用现代物流理念和先进的运作方式,提高物流服务水平,以应付对物流的国际化竞争;另一方面,对于工商企业而言,迫切需要高质量的现代物流系统为其提供服务,以降低生产和流通成本,提高企业及其产品参与国际市场的竞争力。 物流企业核心竞争力更多的是体现为以客户需求为导向,通过物流资源整合,努力建设企业文化,开发人力资源,不断进行技术和管理创新,从而快速有效地实现客户需求的能力。我国大部分物流企业的核心竞争力不强,建议从经营模式、服务技术、增值服务、企业品牌、企业文化、人力资源等方面加以培育。 关键词：第三方物流企业，核心竞争力 Abstract Currently, world purchase, localization produce, world sale of trend more and more obvious, along with our country domestic economy and world economy of development more closely fusion together, our country the logistics industry face the huge pressure from both side: on the other hand, for profession logistics business enterprise but speech, own a funds technique and management advantage of foreign country the logistics business enterprise get into our country market, will to our country of logistics business enterprise constitute rigorous of challenge, our country the logistics business enterprise need application urgently modern logistics principle and forerunner of operation way, exaltation logistics service level with cope with to the logistics of internationalization competition;On the other hand, for industry and business business enterprise but speech, urgent demand Gao the modern logistics system of the quality provide service for it, since low produce with circulate cost, exaltation business enterprise and its product participate the competition ability of international market. The core competencies of the logistics business enterprises ising more is a body now in order to take customers need as a direction, pass a logistics resources integration, effort construction .Industry culture, development human resource, continuously carry on technique and management innovation, thus fast availably realization customer need of ability.The core com