引领超级智能电视时代 中国企业掀第三次变革（Lead the era of super smart TV Chinese enterprises lift third changes）.doc

引领超级智能电视时代 中国企业掀第三次变革（Lead the era of super smart TV Chinese enterprises lift third changes） At present, more than 90% of the familys TV sets are stand-alone, is a decentralized information island, and passively accept all kinds of entertainment programs, there is no room for choice. In the global integration, information, interconnection and social environment, single TV because of its outdated, is gradually being eliminated. Since 2009, China color TV enterprises in the market quickly set off a wave of Internet TV boom, put forward the consumption trend of TV replacement, preferred Internet, let the purchase of new users in the Internet era the TV to become intelligent terminal information and social life entertainment, completed the single passive to the transformation of man-machine dialogue, but also realized the TV industry development of the new consumption revolution. At the beginning of 2011, the Chinese provoked by the enterprise Internet TV consumption boom upgrade again, Samsung, SONY, Google, Microsoft and other global consumer electronics hardware giants once again set off a smart TV boom, put forward on the basis of the Internet from watching TV to the depth of play TV consumption habits change. The day before, one of the leaders Chinese consumer electronics Legion TCL zaidufali false start, with super smart Internet TV software and hardware, app store, 3D showed that the fusion of multiple innovation, launched the worlds first use of 3D UI production of super smart Internet TV, the worldwide technology upgrades for the smart TV and the product definition, also fully opened a new round of TV industry transformation and upgrading of the door. TCL defines smart TV After more than 40 years of development, the global television industry has been along the CRT TV, flat-panel TVs, as well as the future of OLED TV, laser TV and other display technology innovation and upgrading. Among them, there have been rear projection TV, LED TV, 3D TV and other phased co