行动游戏概述.pptVIP

職業分群 * 手機用戶分群 * 消費能力分群 * 行動娛樂市調 * 台灣消費者行為分析 * Android智慧型手機 * Nokia 智慧型手機 * 其他功能型手機 * 99年Q1智慧手機市場 排名 廠商 銷售量 市佔率 1 Samsung 610 24.9% 2 LG 530 21.6% 3 Apple 380 15.5% 4 Nokia 290 11.8% 單位 : 萬支 99年Q1智慧觸控手機市場 廠商 2009Q1銷售 市佔率 2008Q1銷售 市佔率 Nokia 14,991.2 41.2% 14,588.6 45.1% RIM 7,233.3 19.9% 4,311.8 13.3% Apple 3,938.8 10.8% 1,725.3 5.3% HTC 1,957.3 5.4% 1,276.9 4.0% Fujitsu 1,387 3.8% 1,317.5 4.1% 單位 : 千支 99年Q1智慧手機市場 智慧型手機市佔率 * iPhone market share grew 375% in?Q2 Sales of Nokias Symbian smartphones are driftingApples iPhone is gaining on BlackBerry. Microsofts ( MSFT ) Windows Mobile is still sinking。 And the launch of the Palm ( PALM ) Pre barely made a ripple in the gobal smartphone market. Those were the headlines from the smartphone portion of Gartners 2009 Q2 mobile phone report , which saw smartphone sales grow 27% even as overall mobile phone sales, feeling recessionary pressure, fell 6%. In this context, Apple was the clear winner.。 Its iPhone sales, as Gartner counts them, grew more than 500% year to year, and its market share, as we figure it, grew 375%. Apples expansion into a larger number of countries in the past year has produced a clear effect on sales volumes, as have the recent price adjustments on the 8GB 3G iPhone, according to Gartners press release. Apple brought its much-anticipated new device — the iPhone 3G S — to market at the end of the second quarter of 2009, but its full potential will only start to show in the sales figures in the second half of 2009. Gartner made note of the declining market shares of Symbian and Windows Mobile, but it expressed particular concern about the Palm Pre. This device attracted a lot of media attention but showed mixed results at the cash register as sales only reached 205,000 units, said Gartner principal analyst Roberta Cozza . Palm currently ranks tenth in the smartphone market and Gartner remains concerned about its ability to gain traction outside the US market, where its brand is less strong. Poste