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13. Managing Diversity at Workplace A case (13。)
ASA University Review, Vol. 3 No. 2, July–December, 2009
Managing Diversity at Workplace: A Case Study of hp
*
Yousuf Kamal
**
Most. Moriom Ferdousi
Abstract
Diversity and diversity management in multicultural workforce is increasingly becoming an
important issue for the business in the era of globalization. It affects the productivity and
efficiency of the workforce in general. The purpose of the study is to encompass the dimensions
of diversity management in a practical company. Particularly, the study shed light on the
diversity management issue of a multinational organization. We have analysed the diversity
management journey of Hp from the beginning till now giving particular focus on diversity
dimensions and strategies. The paper also highlights the theoretical aspect of ‘paradigms of
diversity management’ and its application to Hp. We have analysed Hp’s diversity inclusion
model and its own way of managing diversity in multicultural workforce. The findings of the
study will be beneficial for the Bangladeshi organisation as it provides some guidelines and
recommendations of diversity management. We find strong multicultural workforce diversity in
the Hp operation and a variety of workforce diversity within the company.
Key Words: Diversity management, Cultural synergy, Paradigms
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