如何推动中国保健食品市场的发展（How to promote the development of Chinese health food market）.docVIP

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如何推动中国保健食品市场的发展（How to promote the development of Chinese health food market）.doc

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如何推动中国保健食品市场的发展（How to promote the development of Chinese health food market）

如何推动中国保健食品市场的发展（How to promote the development of Chinese health food market） 1, the current situation of health industry development in China Global health food now accounts for 5% of total food sales, up to $100 billion. At present, Chinas annual sales of nearly 60 billion yuan. Experts predict that by 2010, the annual sales of Chinas health care products will reach 120 billion yuan. So far, more than 3000 kinds of health food have been approved by the Ministry of health. Of these, there are only three items of immune regulation, regulating blood lipid and anti fatigue, accounting for 1449, accounting for 63.60%. At present, the approval of health food has been handed over to the State Food and drug administration by the Ministry of health. (1) form of health food Chinas health food with non traditional food forms, mainly include: capsule (soft and hard), oral liquid, tablet, granule and wine, such as Jin Riyang, Wanji ginseng capsules and tablets two formulations, and the brain easily onlly No. 1 capsule and oral liquid dosage forms, these products accounted for nearly 70%; health food in general form: food canned, sugar and vinegar, cookies, fruit and other forms, these products accounted for nearly 30%. (2) distribution of main producing areas Domestic health food concentrated in Guangdong, Beijing, Jiangsu, Shandong, Shanghai, Hubei, Shaanxi and other regions, the seven provinces and municipalities, a total of 1227 products, accounting for 56.23% of domestic health food products. (3) sales status of health food industry; In the past ten years, the development of health food in China has been rapid. According to the International Symposium on health food technology and Development held in Shanghai in March 26, 2001 reported that Chinas health food sales in 1998 was 25 billion yuan, in 2000 sales of nearly 50 billion yuan, the average annual growth rate of 15%, health food enterprises employing 227 thousand people, the national health food production enterprises