重塑中国形象的挑战与对策（Challenges and Countermeasures of reshaping Chinas image）.docVIP

下载本文档

3
0
约9.79千字
约 7页
2017-08-20 发布于河南
举报
版权申诉

重塑中国形象的挑战与对策（Challenges and Countermeasures of reshaping Chinas image）.doc

1、原创力文档（book118）网站文档一经付费（服务费），不意味着购买了该文档的版权，仅供个人/单位学习、研究之用，不得用于商业用途，未经授权，严禁复制、发行、汇编、翻译或者网络传播等，侵权必究。。
2、本站所有内容均由合作方或网友上传，本站不对文档的完整性、权威性及其观点立场正确性做任何保证或承诺！文档内容仅供研究参考，付费前请自行鉴别。如您付费，意味着您自己接受本站规则且自行承担风险，本站不退款、不进行额外附加服务；查看《如何避免下载的几个坑》。如果您已付费下载过本站文档，您可以点击这里二次下载。
3、如文档侵犯商业秘密、侵犯著作权、侵犯人身权等，请点击“版权申诉”（推荐），也可以打举报电话：400-050-0827(电话支持时间：9:00-18:30)。
4、该文档为VIP文档，如果想要下载，成为VIP会员后，下载免费。
5、成为VIP后，下载本文档将扣除1次下载权益。下载后，不支持退款、换文档。如有疑问请联系我们。
6、成为VIP后，您将拥有八大权益，权益包括：VIP文档下载权益、阅读免打扰、文档格式转换、高级专利检索、专属身份标志、高级客服、多端互通、版权登记。
7、VIP文档为合作方或网友上传，每下载1次，网站将根据用户上传文档的质量评分、类型等，对文档贡献者给予高额补贴、流量扶持。如果你也想贡献VIP文档。上传文档

重塑中国形象的挑战与对策（Challenges and Countermeasures of reshaping Chinas image）

重塑中国形象的挑战与对策（Challenges and Countermeasures of reshaping Chinas image） China national image is like a floating boat, in this vast sea of international public opinion, any a relatively strong wind can blow it into a place to deviate from its own actual position. China is obviously hard to control its international image. The unstable international image will be further weakened in the face of escalating shocks from the international environment. China needs an effective image reconstruction strategy. First, the problems and obstacles in reshaping the image of China (1) China becomes an imaginary enemy With the rise of Chinas international status, China has increasingly played an irreplaceable role in the international community. However, Chinas rise has also brought problems for itself, one of which is that China has become an imaginary enemy of the world. The suggestion of China threat theory is a clear proof. This is closely related to the status and interests of the major western countries, the challenges and the international public opinion environment, and the deepening of misunderstanding and suspicion in china. Chinas real estate problems, coupled with the participation of international mainstream media, have further magnified these issues. In this context, Chinas search for the world is much more difficult to understand. The reshaping of the national image is in some trouble. (two) adverse media environment 1, political media and media belief system differences As Altschul says, in any case can not go beyond the political news media.... Journalists and their modes of thinking are linked to the social and political systems in which they live. [1] The western media maintains the media creed to provide information for facts and justice, emphasizes the freedom of the press and repels government interference. However, under the influence of various factors, news practice often deviates from news theory, [2]. Especially in the international political environment, w