华南理工公共关系学作业题（The problem of South China Public Relations）.docVIP

华南理工公共关系学作业题（The problem of South China Public Relations） Public relations homework Exposition 1., contact the actual analysis of the significance of the public? Answer: The analysis of public significance can be summarized as: For public relations investigation and research and organizational image evaluation to determine the scope; To formulate public relations policies, design public relations programs, clear goals and directions; Lay a foundation for the organization and implementation of public relations activities; To provide the basis for the scientific review of the effectiveness of PR