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创意吉祥物(Creative mascot)
创意吉祥物(Creative mascot)
Creativity is the embodiment of thinking, design is the result of creative performance - creativity first, design, and then.
Mascot creative design should follow this principle. A large number of superb skills, visual effects unique, image shocked mascot finally failed to adopt, the key is not to solve the problem. Whats the use of an arrow that doesnt hit the target? Mascot design is targeted, wearing shackles dance for designers may not be tortured, at least not on the basis of one-sided viewpoint. Because What, to, say? Say what is very clear, competition is How, to, say? For what? How to say? Methods the myriads of changes, not deviate from the core. Mascot is not pure art, not visual entertainment. It is the product of Commerce, and the premise of its birth is to satisfy the commercial purpose. Mascot is a cartoon shape, but not all cartoon shapes can become mascots. Because it requires a particular culture and a lot of information. For cultural, sports, enterprises, commodities and other industries, creative mascot must meet the characteristics of the industry and related background, but also to be different. Lack of originality, anyone can use, can also calculate Outstanding Crown Lee wearing mascot? If the skin does not exist, how will the hair grow? Creativity is a golden idea, a flash of inspiration, a spark of wisdom, so stay away from design before you start your mascot. W
Drawing material is the motive power of excavating originality, and the simple and clear image is easy to remember. Directly related to the mascot logo is a common creative direction, and strive for innovation, but also need to upgrade to the spiritual level. For example, in a flower as the theme, how to let the flower from the flower, only creative shape is still in the same place, if we consider the common point to seek creative concept of spirit, I am afraid it must be out of the ordinary flower flower of life. Once you open ideas, creative source will be gush
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