tcl与三星的视野落差（TCL and Samsungs view drop）.doc

tcl与三星的视野落差（TCL and Samsungs view drop） It is a duty to recall the memories of Chinese Entrepreneurs Einsteins research shows that the human eye cannot accept the information it sees without bias, and it always chooses the material selectively. In the same event, the underlying, professional, emotional, mental and physical conditions are often different. Some of the events and experiences that must be kept in mind themselves constitute the deepest memories and horizons that provide minimal immunity to subsequent business operations. The globalization of TCL originated from the Asian financial crisis in 1997. And it was the severe crisis that led to the emergence of a world-class company in South Korea - Samsung electronics. From the different interpretations of the same financial crisis between TCL and Samsung, we will see the issue of TCL more clearly. Samsung TeleEye: from the top crisis saw the core technology, brand and innovation In 1997, the Asian financial crisis hit South Korea, many Korean consortium are struggling to survive in a precarious. Samsung business is also a comprehensive emergency: the worst when the long-term debt reached $18 billion, almost 3 times the net assets of the company; production management lead to serious inventory; have non core resources; that year a month losses amounted to 170 billion won (according to the current exchange rate is $213 million), financial the crisis will Samsung into the moment of life and death. Li Jianxi, Samsungs chief executive, and Yin Zhonglong, the new president, have decisively decided to implement the digital transition in the crisis. This is over the reporting process, many analysis focuses on the Samsung layoffs, cut costs, bad credit and no profits cause, but neglected in a top leader in the dark, Samsung saw the digital era dawn. You cant wait until the future is foreseen, Yin Zhonglong said. Create the future. History has left two intriguing details to us: the first is the head of Samsungs decisive