on the analysis of corporate marketing cost control（在分析企业营销成本控制）.docVIP

On the analysis of corporate marketing cost control Paper Keywords: corporate marketing strategies of cost control, marketing expenses Abstract: In the increasingly competitive market environment, enterprises not only to expand market share, increase sales revenue, but should strictly control the cost of expenses, profit margins continue to expand in the cost of business expenses, marketing expenses spending more and more, many companies feel difficult to control marketing costs. In this paper, talk about the meaning of marketing costs and marketing costs to achieve the main method of opt