普尔斯马特异化的会员制 为何步履蹒跚（Why does Puls Matts alienated membership falter）.docVIP

普尔斯马特异化的会员制 为何步履蹒跚（Why does Puls Matts alienated membership falter） In mid July, a notice of the south building materials of the listed company made Puls Matt fall into an unprecedented crisis of confidence. The announcement to explain the situation Changsha South prosecution and Wuhan PriceSmart Trade Co. Ltd., said the Changsha court ruled that the limit has been seized or frozen Changsha and Wuhan PriceSmart, bank deposits 28 million 90 thousand yuan or the equivalent of seizure, seizure and freeze property. This made Puls Matt open the countrys arrears. At the same time, Beijing has suffered the supplier involved in litigation, the endless disputes; Kunming shop also due to payment problems supplier protest is rectified; Tianjin store was ordered to stop, in Wuhan, because of concerns about the drag suppliers are secretly assembled, ready for countermeasures. After landing in the Chinese eight years, PriceSmart first encountered widely questioned. As the worlds largest storage system member stores, third American supermarkets, PriceSmart in membership and started to membership, membership is the first to introduce the concept China of foreign-funded enterprises, 41 stores have opened in the last year in Chinese Chinese, annual sales of 6 billion. But its insistence on the membership model but frequently in China setbacks, especially in the two or three line of the city, almost no several membership supermarket can have excellent operating performance. In fact, in order to get rid of the membership benefits of operating problems, some local Puls Matt member shops began to sour, since the second half of last year, Puls Matt had 3 member stores in Beijing Shijingshan, Guangzhou, Kunming into the mall, in the Changsha club members and non members can enter the store shopping, there the position and membership of the conflict on the commodity structure, marketing planning and other business ideas have gradually deviated from the membership store business model and tr