一双袜子=99朵新棉花（A pair of socks, =99 new cotton）.docVIP

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2017-09-06 发布于河南
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一双袜子=99朵新棉花（A pair of socks, =99 new cotton）.doc

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一双袜子=99朵新棉花（A pair of socks, =99 new cotton）

一双袜子=99朵新棉花（A pair of socks, =99 new cotton） Chinese export-oriented enterprises Qingyi local brands, thanks to its consumers echocardiography brand marketing, thanks to find the market seven China all export shoes enterprises profit is not the enemy of a Nike, Chinese all export tea profits as a Lipton Black Tea, lighter China all exports as a Zippo, the export enterprises in Fujian and Zhejiang China called the most developed just to earn meager hard-earned money only, the biggest problem is: no brand! In 2007, one from Zhejiang socks enterprise, has successfully demonstrated the first brand temperament in just one year! Sales demand! Therefore, the enterprises have voted to build a Chinese single largest factory in Zhejiang Zhuji! Looking for new opportunities for hosiery market throughout 5000 years, overlooking the world, forever is the first time, after the hero! Marketing vice versa, first chance, after the brand! China socks market opportunities where? 2006 National socks sales reached more than 30 billion, and with an annual increase rate of 18%, a total of China Zhiwa more than 3000 enterprises, more than 80% of global production of socks Chinese, China more than 90% socks goods production from Zhejiang. In accordance with the rules of market economy, in such a large production base, China should be born 3-5 a national brand and brand in the world. However, the domestic top ten enterprises such as Langsha, Mona combined market share does not exceed 20%, Langsha as an industry leader in 2006 output reached more than 600 million, accounting for only 5% of the national share of the overall brand, industry concentration is low, indicating that the monopoly enterprise has not been formed, the overall level is still in the Chinese socks the product of free competition stage, brand competition has not yet formed. Socks in population industry, through the investigation found that in recent years, the consumer to buy the socks form quietly changing, from durable go