资源协同与企业基本生存（Resource synergy and basic survival of enterprises）.doc

资源协同与企业基本生存（Resource synergy and basic survival of enterprises） In the market competition stage, the competition for resources is in a stalemate, which is understandable, because the global enterprises are struggling for the basic survival. According to Deng Zhenghong, the future survival of the enterprise management theory analysis, environment, resources and culture three building a strategic future survival of the enterprise, (the vPro Deng Zhenghong column) environment is the basis, culture is oriented, resource is the guarantee, therefore, the future survival of the enterprise strategic operation is the core of resource integration, and integration of resources is always obey the strategy of enterprises in the future the survival of the. The sea cross flow, although resource utilization is very limited, but the resources required for the survival of enterprises scattered in every corner of the market, between the various resource entities, enterprises can survive a collaborative road of complementary resources and resource sharing. Experts and enterprise survival management future survival management theory founder Mr. Deng Zhenghong believes that the resource is actually a collaborative enterprise at the present stage in accordance with the strategy of the future survival of the enterprise, the integration of capital (the Deng Zhenghong Bray column) a resource operation model and create a new source of value, its purpose is to make up for the lack of response to the basic survival competition of enterprises, higher request is laid along the track of enterprise culture, realize unlimited creative survival in the limited resources environment, and thus to the future survival of the road. According to the strategic trend of enterprise survival, the basic survival of enterprises must take the road of resource synergy. This is a time of change, decided by the challenges faced by the enterprises, the survival thought forcing management change from process management