页面风格设定参考——色彩及其效用（Page style setting reference -- color and its utility）.docVIP

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页面风格设定参考——色彩及其效用（Page style setting reference -- color and its utility）.doc

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页面风格设定参考——色彩及其效用（Page style setting reference -- color and its utility）

页面风格设定参考——色彩及其效用（Page style setting reference -- color and its utility） Page style setting reference -- color and its utility Color common sense The color is the first visual language, has the influence peoples psychology, arouses peoples emotion the function, affects our gate sentiment and the action. 1, can convey ideas, express some kind of exact meaning, such as red on the traffic lights to stop, green means that the idea of release, has become the worlds understanding and recognition of a visual language. 2, color has a significant impact on the role of emotion. Different colors can express different emotions. 3, the color has enhanced recognition memory role. Yellow, like Fujis color film, and Kodaks yellow color film, are the standard colors for consumers to identify and remember goods. 4, color screen more realistic, and fully show the objects color, texture, sense of quantity. 5, color can enhance the appeal of the picture. Color is far more black, white and gray, more stimulating visual nerve. A design that has a good color composition, which can attract the attention of consumers and enhance the artistic charm. The symbolism of color With the experience and experience of most people, people have gradually formed the concept and association of color through contact with nature and society. The symbolic meaning of colors is cosmopolitan, and the differences between different nationalities are not very different. Red: the most striking color, with a strong appeal, it is the color of fire, blood color. A symbol of enthusiasm, joy, happiness. On the other hand, it is a sign of alertness and danger. The red color sense is strongly stimulated, and plays a dominant role in the color matching and is the most important harmonic contrast function. It is the most widely used color. Yellow: it is the color of sunshine, symbolizing light, hope, dignity and happiness. Pale yellow represents weak, pale yellow said ill. Yellow is the highest lightness in the solid color,