宝洁公司简介英文.ppt

 Contents Introduction Structure and Organization PG China Products Strategy Introduction Founded in 1837 Headquarters, United States, Ohio Cincinnati City Offices located in over 80 countries Nearly 300 brands in more than 160 countries 22 global brands with sales of over $ 1 billion Procter Gamble is a global company that provides consumer products in the area of pharmaceuticals, cleaning supplies, personal Care and pet supplies. Structure and Organization Types of fabric and home care products, hair and beauty, baby and family care, health care, fair and beverage About 140,000 employees Worldwide workforce of 135,000 140 plants and 25 RD centers globally Spend nearly $ 2 billion a year on RD * Structure and Organization Legal (法律部) Marketing (市场部) External Relations (对外关系部) Finance Accounting ( F A, 财务部) Consumer Market Knowledge (市场研究部) Customer Business Development (客户业务发展部) Design （设计部） Human Resources （人力资源部） Product Supply （产品供应部） Research Development （研究开发部） Information Decision Solutions （信息与决策解决方案部） PG China Procter Gamble entered Mainland China in 1988 by establishing its first joint venture - PG. Headquartered in Guangzhou, PG China currently has operations in Guangzhou, Beijing, Shanghai, Chengdu, Tianjin, Dongguan and Nanping, and a technical center in Beijing. Skin Care:Olay玉兰油，SK II,刚出售的安娜苏，新上市的海肌源和东方季道Hair Care:沙宣，海飞丝，飘柔， 潘婷，伊卡璐Oral Care:佳洁士，Oral-BPersonal Care:舒肤佳，Olay 卡魅尔, 激爽 Laundry:汰渍，碧浪Fem-Care:护舒宝，朵朵Men Care:吉列，博朗，OLAYBaby Care:帮宝适Battery金霸王,另外南孚是宝洁控股的Grocery（食品）品客 宝洁在中国出售的品牌 PRODUCTS 1879年象牙（Ivory)第一种集温和与洗涤效果于一体的多用途香皂 1911年Crisco第一种纯植物性烘焙油 1946年 汰渍(Tide)第一种高效合成洗涤剂 1955年佳洁士(Crest)第一种含氟、并经临床证实能预防龋齿的牙膏 1956年Comet第一种具有漂白作用的清洁剂 19