新能源汽车创新生态系统演进机理--基于比亚迪新能源汽车的案例研究.pdf

企业管理与项目管理　 新能源汽车创新生态系统演进机理 新能源汽车创新生态系统演进机理 ———基于比亚迪新能源汽车的案例研究 王宏起,汪英华,武建龙,刘家洋 (哈尔滨理工大学　 管理学院,黑龙江　 哈尔滨　 150080) 摘　 要:基于创新生态系统理论思想,运用解释性案例研究方法,通过对比亚迪新能源汽车创新历程的考察,探 究新能源汽车创新生态系统演进机理。 研究表明,新能源汽车创新生态系统依次遵循基于“渐进性小生境 开 → 放式产品平台 全面拓展”的三阶段演进路径,其演进的内在机理是新能源汽车创新链和采用链的协同机理, → 并且是在创新驱动力、需求拉动力和和政策引导力的动态综合作用下实现了持续演进。 关键词:创新生态系统;新能源汽车;演进机理;案例研究 中图分类号:F273．1　 　 　 文献标识码:A　 　 　 文章编号:1002-9753(2016)04-0081-14 Evolution Mechanism of Innovation Ecosystem for New Energy Vehicles:Case of BYD New Energy Vehicles WANG Hong-qi,WANG Ying-hua,WUJian-long,LIUJia-yang (School of Management,Harbin University of Science and Technology,Harbin,150080,China) Abstract:The paper explores the evolution mechanism of new energy vehicle innovation ecosystem through the investigation of BYD new energy vehicles’ innovation history by interpretive case study and on the basis of theoretical thought of innovation ecosystem． The research shows that,firstly,the new energy vehicle innovation ecosystem follows the three stage evolution paths based on the gradual niche,open product platform,and comprehensive development; secondly,the internal mechanism of new energy vehicle innovation ecosystem evolution is the synergy mechanism between the innovation chain and the using chain of new energy vehicle;thirdly,the new energy vehicle innovation ecosystem continuously evolutes promoted by the integration of the dynamic driving-force of innovation,pulling-force of demand and guiding-force of policy． Key words:innovation ecosystem,new energy vehicle,evolution mechanism,case study 一、引言 快培育和发展战略性新兴产业的决定》将新能源