企划专员岗位职责(Planning Officer Responsibilities).docVIP

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企划专员岗位职责(Planning Officer Responsibilities).doc

企划专员岗位职责(Planning Officer Responsibilities)

企划专员岗位职责(Planning Officer Responsibilities) Planning Officer Responsibilities (1), administrative supervisor: marketing manager subordinate: advertising clerk, clerk, clerk of promotional information (2), the main responsibility of A. in marketing deputy general manager under the leadership of the Department of construction and business management is responsible for the planning department. B. is responsible for the companys marketing strategy research, planning, organization and management, to keep track of domestic and foreign advanced marketing theories and techniques, collection and analysis of cases and the company, to adjust the companys marketing strategies and suggestions. Compile and submit the overall marketing plan for the company. C. is responsible for the research and development of the company brand planning program, and organize resource input and brand management according to the company decision-making. D. is responsible for making the work plan of this department, and conducting the work instruction and business approval for each business. E. is responsible for staff coordination and performance evaluation. F. complete the other tasks assigned by the vice president of marketing. G. develops advertising plans and works with advertising agencies. H. designs questionnaires and conducts market research Edit the competence of the project planner Foresight ability Foresight is the ability to gain insight into the future and predict future trends on the basis of a thorough understanding of the characteristics of an industry or field. This is a must for future planners. Planning experts must be a futurist. He must be good at using various prediction methods, prediction tools, one step ahead of the implementation of planning prediction, simulation operation; not only that, he also must dare to practice, dare to accept the new knowledge of the future, a new direction. Of course, the ability to foresee must be based on facts of correct knowledge and understan

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