〈营销书籍〉comScore：2014年亚太地区电子商务调查报告.pdfVIP

e-Commerce: No Longer a Fringe Activity in Asia The American Chamber of Commerce in Japan 28 November 2014 Joe Nguyen, Senior Vice President, Asia Pacific, comScore, Inc. @jnguyen jnguyen@ For info about the proprietary technology used in comScore products, refer to /About_comScore/Patents Agenda • The comScore Story • What Do We Mean By e-Commerce • State of APAC Online e-Commerce • State of Online Payments in APAC • State of U.S. Online e-Commerce