电影白鹿原营销策划方案-hongkongbaptistuniversity.pdfVIP

电影《白鹿原》营销策划方案 蒋璐 胥静 张莹 周倩云 传媒管理毕业科学硕士 毕业报告 指导老师：郭忠实博士 香港浸会大学 传理学院与商学院 香港二零一二年五月 致谢 感谢郭忠实博士在百忙之中悉心指导我们的论文写作，从选题到文章结构及 文章内容给予我们极大地方向性指导，同时感谢本论文的第二读者教授给予我们 的意见建议。 Authorization This is to authorize the School of Communication and School of Business at Hong Kong Baptist University to place our project entitled “The Integrated Sales Management of the Film White Deer Plain” in the HKBU library for general public reference and inspection. Names in block letters: JIANG LU Students’ID XU JING ZHANG YING ZHOU QIANYUN Signature: Date: 05/05/2012 Plagiarism Declaration Form This form must be completed, signed, dated and included with the Media Management Project submitted to the University for marking. Student Name: JIANG LU Student Number: XU JING ZHANG YING ZHOU QIANYUN Title of Project: The Integrated Sales Management of the Film White Deer Plain Submission Date: 05/05/2012 Declaration: I have read the relevant sections on Plagiarism provided in the Handbook for Graduation Project and observed the standards of conduct. I am fully aware of the consequences in the event of plagiarism. I declare that, to the best of my knowledge, this project represents my own work and all sources have been properly acknowledged, and the Project contains no elements of