True+or+False题库.docVIP

True or False: In a communication setting, encoding may take place only once. true false Feedback refers to responses of the receiver that shape subsequent messages of the source. true false Interpersonal communication can occur between two people without being in each others physical presence. true false The receiver in the machine-assisted setting can be a single person only true false The term mass media refers to the messages carried to the public by vehicles such as TV, radio and magazines true false The news and information role of the media is known as surveillance. true false The media sometimes consciously tries to instill values and behavior in the audience through their portrayal of society true false At the micro level, the functional approach is called the cognition model. true false The critical/cultural studies approach is based on asking people questions, tabulating their results, and enumerating characteristics of media content. true false The critical/cultural approach is more useful than the functional approach in understanding the complicated relationship between mass communication and its audience. true false Digital technology encodes information such as sound, text, data, graphics, and video into a series of on and off pulses that are usually denoted as ones and twos. true false Paper was developed by the Japanese true false Technological determinism is the belief that technology drives historical change true false The Civil War was the first American war to be photographed. true false 15．In journalism, a newshole is the amount of news that can be printed in one edition. A. true false 16. An online version of a newspaper is an exact replica of the printed newspaper that can be read on a computer screen A. true false 17. In addition to the Internet, newspapers are distributing news via handheld media such as Internet-enabled cell phones and personal digital assistants. A. true B. false 18. Gannett is the biggest newspaper group. true false