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至尊英语阅读资料之互联网专题第430集
Internet articles 430
[10726]Website Promotion: How To Promote Your Website
There are many website promotion techniques, but the best way how to promote your website is
by writing articles and submitting them to article directories. Article marketing, or bum marketing as
it is sometimes called, is by far the most profitable way to get traffic to your site.
In fact the term bum marketing was introduced because it is said that by using article marketing,
even a bum can get a no-good website promoted with loads of traffic simply by submitting articles
to article directories. Well, that might just be an urban myth, but it sure promotes article marketing.
The reason for the myth is that the article has to be well written with a good command of English,
and the website has to be reasonably good to make money from it. It is debatable if a bum could
achieve both, so I regard the term as derogatory to article marketing and never use it myself as
you have just noticed!
Seriously though, your articles have to be good and well written, and there are a number of ways
to achieve good website promotion through using articles. If you know how to promote your
website properly, then you are already likely to be using articles, but how are you using them and
are they giving you the results you are looking for? Likely not, if you are just an amateur writer,
because Google is getting clever - or perhaps the word should be cleverer.
It is not good just to write articles any more and no good just to stuff them full of keywords. Even
2% keyword density is too much now. Contextual relevance of associated vocabulary is all
important, as is the syntax of your sentences and the vocabulary you use. If you dont understand
what that means, then you badly need the services of a professional writer! Because that is what
more and more people are turning to for top class results.
Lets look at what a good article can do for you:
1. The reader will want to read more of what you
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