新光天 地市调.pptVIP

* * * * * * * * * PCB is the first comprehensive ?information? communication?center by Panasonic Group in other countries out of Japan. Two big career goals Though the goods and services, it conveys and advocates the idea of Panasonic. it is a place where the stores can communicate and react with customers directly. 新 光 天 地 Shin Kong Place  Theme Experience————Panasonic Center Beijing Covers an area of 1116.9 m2. Hold all kinds of exhibitions, including Chinese and international culture , art, fashion and folk custom. Holding various cultural and thematic activities Help customers have better experience of appreciating art creat the unique and charming brand culture of Shin Kong Place. 新 光 天 地 Shin Kong Place  Theme Experience————Shin Kong Wen Yuan 新 光 天 地 Shin Kong Place Brand Overview 938 World-famous Brands Top 10 Luxury Brand Flagships 42 International New Conceptual Stores 24 Brands First Foray into China Reached??the worlds?zero-day?target. 新 光 天 地 Shin Kong Place Unique： Luxury Brand Flagships Nationality: Italy Foundation： 1923 Characteristic： Superior、luxurious、sexy symbol of Status and Fortune Fashionable and Elegant commodity price: Handbag 8000——10000$ Typical Conceptual Store——GUCCI 新 光 天 地 Shin Kong Place State of Operation International boutique based on rent Guarantee Sales Discount: 1F：10-13%，2F：15-24% Department store based on discount No Guarantee Sales Discount: 17-26% 1. Front-line?brands Sales ＞ Others 2. Womens clothing and cosmetics Sales is HIGH 3. Mens clothing is LOW Significant difference 4.