李志霄--提升企业价值与面向服务的IT规划与架构.ppt

At Microsoft, we’ve always believed that people empowered by software can drive business success.? Over the last two decades we’ve built software that has fundamentally changed the way people work.? And we’re just getting started.? There is much more to be done to amplify the impact of people across the full range of business activities – as individuals, working as teams and across entire organizations.? Microsoft offers a comprehensive software platform that provides: Familiar and easy-to-use productivity software that supports the diversity of your people’s roles, tasks and activities An innovative, always evolving platform that is also the world’s most widely used and supported, giving your people the most application and hardware choices Easy-to-integrate and manage server software that enables you to build the systems that support your people’s ever-changing demands Easy-to-adapt line of business applications that integrate seamlessly with the applications and processes your people already know and use 强调重视在软件方面的投资 The business environment is tougher than ever. We all face more demanding customers, intense competition, new regulation, globalization and the ongoing march of technology. Against these forces, companies want to maximize their business results. Revenues up, profits up, costs down. Growth becomes critical just to stand still in the face of competition, commoditization and obsolescence, much less actually moving the top line. 1.中国企业要求管理和技术创新: 2003/10,埃森哲（Accenture）公司研究显示，随著中国加入世界贸易组织后透明度的大幅提高，中国信息技术支出在2002-2006年间的增幅将达全球其他国家支出增幅的两倍以上。IDC预计，中国信息技术支出在2002-2006年间的复合年增长率将达到18%，而全球其他国家的平均增长率为7.1% 世界信息技术与服务联盟公布的一份报告指出，1992年以来，中国的信息与通信技术支出以每年大约30％的速度增长，今后4年内可望达到1740亿美元。 目前中国信息技术支出名列全球第8位 2.激烈的竞争，要求中国企业运用高新技术，来加快信息化建设，提高信息化效率， 3.企业的顾客要求比以往更好的产品和服务 企业之间为争夺市场份额而必然展开的激烈竞争，竞争将导致如下几方面的变化： 企业对激烈竞争作出的反应常常是产品降价，由于中国相同行业的企业一般规模小而数量多，所以市场竞争尤为激烈。 过度竞争往往使生产者和经营者的收益递减，年均利润率不断下降，甚至一些行业和企业都出现了生产销售增长与盈利水平下降的反向运动 在买方市场条件下，市场竞争将促进优胜劣汰。生产和效益向少数优势企业集中，多数中小企业经营日益困难。 企业