The Internet Evolution- Savvy Search Strategies for Paralegals英文课件.ppt

The Internet Evolution Savvy Search Strategies for Paralegals Michelle RigualAlbuquerque, New MexicoJuly 31, 2007 Today’s Agenda Understanding Search Tools for More Effective Queries How to Find What Your Search Engine Can’t – The Invisible Web Practical Search Tips and Techniques Conducting Legal Research Finding People – Building a “Profile” Locating Companies – Due Diligence and Background Information Understanding Search Tools for More Effective Queries How do Search Engines Really Work? Comparing Search Engines and Directories Indexing – Spiders and Web Crawlers How “Relevant” Information is Retrieved Using Meta-Crawlers to Achieve More Comprehensive Searches Mastering the Rules of Boolean Searching and Advanced Search Functions How Ranking, Metadata, and Search Engine Optimization Affect Your Searches Using Keywords Creatively Maximizing Browser Power – The “Find” Function and Managing Bookmarks What Are Search Engines? Huge databases of web page files automatically assembled by machine. The best means invented (so far) for finding info on the web. Examples: Google Live Search A Jeteye Blinkx Rollyo What Are Subject Directories? Created and maintained by human editors who review and select sites for inclusion Annotations Smaller than search engine databases (typically index only home page or top level pages) When to Use a Search Engine To find: unique keywords, phrases, quotes, and info buried in the full-text of web pages a wide range of responses to specific queries, use a search engine Search Engine Pros Cons Pros: Access to a large portion of the publicly available pages on the Web So far, the best means devised Cons: High likelihood of thousands of responses to simple search requests. Many irrelevant hits. When to Use a Directory For browsing and general searches. To see what kind of information is available, browse through the subject categories. For information on popular topics, organizations, commercial sites and products.