Guilin Sports Tourism Development Strategic Choice精选.docVIP

Abstract: The tourism product management perspective to explore the development of sports tourism in Guilin strategic choice issues and the division of Guilin type of sports tourism products, develop principles and content point of view of its development of tourism resources in-depth analysis, and then put forward to promote Guilin Sports Tourism Development Strategy and the corresponding development strategies, which will dig deep features for sports tourism resources and build a new brand, to achieve Guilin sports tourism industry by leaps and bounds has important theoretical and practical significance. Keywords: tourism products, sports tourism; tourism development, strategic choices 1.1 Race viewing tourism products Race ornamental sports tourism product, refers to the tourists in the consumption of tourism products and experiences the process, through a major tourist destination inside, with national characteristics, ornamental ornamental strong sporting events can bring mental stimulation and pleasant experience of travel products. tournament ornamental tourist destination tourism products is relevant government departments or agencies with the local tourism major sports facilities, sports events, sports culture and sports products, their development and tourism resources and tourism development together, and sporting events in the development of tourism as a spectator sport has a strong tourism resources to meet the tourists diversified tourism products and services needs. example, by means of Guilin City Sports Center, Guilin International Convention and Exhibition Center other large conference center, with the scenic city of Guilin Wang, MAOERSHAN kwanam scenic spots and ancient East and other special attractions organize matches, track and field, cross country, climbing competitions, sporting events while tourist destination but also through additional number of sports training base (such as Yangshuo Climbing, Merryland golf, river rafting five rows), sp