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- 2018-02-27 发布于湖北
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Chapter9StrategyReview,Evaluation,
Copyright 2007 Prentice Hall Ch 9-* Strategy Review, Evaluation, Control Return on investment (ROI) Return on equity (ROE) Profit margin Market Share Key Financial Ratios Copyright 2007 Prentice Hall Ch 9-* Strategy Review, Evaluation, Control Debt to equity Earnings per share (EPS) Sales growth Asset growth Key Financial Ratios Copyright 2007 Prentice Hall Ch 9-* Strategy Review, Evaluation, Control Internal consistency of strategy Consistency with environment Appropriateness in view of resources Qualitative Evaluation of Strategy Copyright 2007 Prentice Hall Ch 9-* Strategy Review, Evaluation, Control Acceptable degree of risk Appropriate time frame Workability of the strategy Qualitative Evaluation of Strategy Copyright 2007 Prentice Hall Ch 9-* Strategy Review, Evaluation, Control -- Evaluate strategies from 4 perspectives: 1. Financial performance 2. Customer knowledge 3. Internal business processes 4. Learning growth Balanced Scorecard Copyright 2007 Prentice Hall Ch 9-* Balanced Scorecard Area of Objectives Measure or Target Time Expectation Primary Responsibility Customers ? ? ? 1 ? ? ? 2 ? ? ? Managers/Employees ? ? ? 1 ? ? ? 2 ? ? ? Operations/Processes ? ? ? 1 ? ? ? 2 ? ? ? Community/Social Responsibility ? ? ? 1 ? ? ? 2 ? ? ? Business Ethics/Natural Environment ? ? ? 1 ? ? ? 2 ? ? ? Financial ? ? ? 1 ? ? ? 2 ? ? ? Copyright 2007 Prentice Hall Ch 9-* Copyright 2007 Prentice Hall Ch 9-* Strategy Review, Evaluation, Control Economical Meaningful Generates useful information Timely information Provides accurate picture of events Characteristics of Strategy Evaluation Copyright 2007 Prentice Hall Ch 9-* Strategy-Evaluation Assessment Matrix Continue course Yes No No Corrective actions No Yes No Corrective actions Yes Yes No Corrective actions No No Yes Corrective actions Yes No Yes Corrective actions No Yes Yes Corrective actions Yes Yes Yes Corrective actions No No No Result Has the firm progressed satisfactorily toward achieving its
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