外贸函电InquiryandReply询价及回复概要.ppt

* * Unit Three Inquiry and Reply Categories General Inquiry Specific Inquiry * * * * General Inquiry General info. Catalogue Price list Sample 一般的询盘是指买家为了解商品情况向卖家索取需要的商品目录本、价格单、样本或样品等 * * Specific Inquiry Interested item Detailed info. Catalogue Price list Sample * * Counter offer to New Inquires回复新客户的询盘 收到询盘后，就应该仔细研究，并在第一时间给予回复，切不可拖沓。因为很多机会，就是在等待中失去的。效率，往往会成为业务开发的关键。 * * Subject: Offer sheet will be provided soon Dear Abby, So pleased to receive your inquiry through Global sources. com. I will check with my manager about the unit price for each item, and give you reply with quotation in 3 days. Any other interest, pls also let me know. B.R. Scott Wang * * Counter offer to Specific Inquires回复有针对性的询盘 做久了业务的人都会知道，有针对性的询盘质量一般都很高，在一定程度上代表了客户的购买欲望。泛泛地浏览和精细地想要了解某个产品，是完全不同的。 客户针对某一具体产品询价，甚至给出了自己的要求、图片或相关信息，必然希望能够在第一时间得到准确而详尽的回复。若这一关能把握好，必将在无形中能给客户留下一个良好的印象。 * * * * Subject: Quotes for 200w power inverter Dear Mr. Lee, Very glad to see you in the Canton Fair yesterday! Concerning your inquired item #TD-JIC 2685, please find our offer as follows. Also attached the quotation sheet in detail for your review. Item: Art. No.: Spec.: Size: Weight: Color: Logo: Packaging: Ctn size: GW/NW.: Qty/20’FCL: Qty/40’FCL: * * Samples could be prepared in 5 working days. Pls help to send me your address in detail with courier account, if you would like to evaluate the samples. We look forward to your reply soon! B.R. * * * * Counter offer to Non-specific Inquires回复语焉不详的询盘 很多时候，语焉不详的询盘并不代表询盘质量差或客户随便问问，也许就是一个不错的潜在机会。每个人习惯不同，有人喜欢长篇大论，有人喜欢根据客户的推荐来选择产品，不能一竿子打翻一船人。所以对于语焉不详的询盘，也要找到切入点和突破口。 * * Subject: Company profile main products category Dear Sally, Thank you for your inquiry for our products! Here are our main categories below. Hand tool power tool Art craft Home textile Please find our company profile in attachment. If an interest, we’re willing to give you offer as per your request. B.R. * * * * Company Profile 公司简介 对于一个专业的企业，不管是贸易公司还是工厂，都应该有突出自身形象的东西，能让客户对自己的优势和