中国邮政ems(特快专递)问题及策略研究.docVIP

中国邮政EMS（特快专递）问题及对策研究? 摘???要? 现代快递服务企业在促进国家经济发展、方便社会交流、满足消费者和商 家多元化寄递需求、扩大就业方面发挥了积极作用。我国邮政快递EMS有着自身经营的 独特优势和资源，但是也存在着体制不顺，服务意识、人才意识和品牌意识缺乏，服务 价格较高并且缺少灵活性等方面的不足之处。随着中国邮政市场的对外开放，在和国外 外资快递巨头、民营快递公司的抗衡中，我国邮政快递EMS应当如何克服不足，发挥比 较优势继续经营？本文致力于调查分析中外快递公司在中国的发展现状，并针对我国邮 政特快专递EMS目前存在的问题，希望可以为EMS发展提出可行的建议与对策，以促进中 国快递业又好又快发展。?关键词：?快递业；邮政EMS(特快专递)；问题；对 策???? China?Post?EMS?(Speedpost)?Problems?and?Countermeasures?Abstract? Modern?business?express?delivery?services?in?the?promotion?of?natio nal?economic?development,?facilitate?the?exchange?of?diverse?consume rs?and?businesses?to?meet?delivery?needs,?the?expansion?of?employm ent?has?played?an?active?role.?China?Post?EMS?express?delivery?bu siness?has?its?own?unique?advantages?and?resources,?but?there?are ?also?institutional?issues,?service,?human?resources?and?brand?awar eness?of?a?lack?of?awareness,?the?higher?the?price?of?services?a nd?lack?of?flexibility?of?the?deficiencies.?With?Chinas?opening?u p?the?postal?market,?and?foreign?capital?in?the?express?delivery? giant,?contend?with?the?private?courier?companies,?the?China?Post? Express?EMS?should?be?how?to?overcome?the?lack?of?play?Comparativ e?advantage?to?continue?to?operate???Investigation?and?analysis?in ?this?article?dedicated?to?Chinese?and?foreign?express?delivery?co mpanies?in?Chinas?development?status?and?for?China?Post?EMS?Speed ?post?the?existing?problems,?hoping?for?EMS?development?and?put?f orward?feasible?suggestions?and?measures?to?promote?Chinas?fast?de velopment?and?good?courier?industry.? Keywords:?express?industry;??Post?EMS;??problem;??countermeasures 目???录? 引言……………………………………………………………………………… …………?1?1问题的提出…………………………………………………………………… …………?1?1.1研究背景、研究目的和意义……………………………………………… ……………?1?1.2文献综述………………………………………………………………… ………………?1?1.3研究内容与研究思路………………………………………………… …………………?2?1.4研究方法…………………………………………………………… ……………………?2?2快递服务、国外快递服务及中国邮政EMS的介绍……………… ………………2? 2.1快递服务………………………………………………………………… ………………?2?2.1.1快递服务的定义…………………………………………………… …………………?2?2.1.2快递服务的特点………………………………………………… ………………