商务英语综合教程（中高级） 全套课件.pptx

Unit 1Corporate CultureA. BrainstormingB. Business KnowledgeC. Business SkillsD. Business ActionsE. HighlightsCONTENTSBrainstorming Task OneBest Places to WorkGlassdoor, the famous online employment website, has announced the ranking of “Best Places to Work 2016” based on employee feedback. Can you guess the ranks?Best Places to Work 2016CompanyRank119CompanyRank39472558424626 Task TwoGroup WorkWork in groups and discuss the following questions.What factors do employees think are important to make a company worth working for according to the above ranking?What factors do you think are important when hunting for a job? Why?Is there any company you would like to work for in your country? How would you describe its corporate culture? Use words and expressions from the above employee feedback to help you.BusinessKnowledge Task OnePre-reading QuestionsWhat is a great corporate culture?Is a great perks package equal to a great corporate culture?Why do companies need a great corporate culture? Task TwoAfter-reading QuestionsWhat is the key to inspiring employees’ true love for their jobs?A spark from their company culture. Task TwoAfter-reading QuestionsHow did Greystone Bakery fulfill their vision to give back to the community?Greystone Bakery empowered employees from all walks of life by hiring ex-convicts, the homeless, and troubled students – anyone who has a drive to succeed and believes in the vision, but may have struggled to find stable jobs in the past. Task TwoAfter-reading QuestionsWhy are positive feedback loops important in a company?They can keep trust and engagement high and help employees feel connected to the goings on in the organization. Task TwoAfter-reading QuestionsWhat can companies do to support the individual development of their employees?They can offer flexible schedules for their employees to share time with their family, pursue an outside passion, or further their education. They shouldn’t consider such perks as a burden on the company. Task Tw