福特汽车公司的英文案例.pptVIP

Team members:;1 9 0 3 1 9 0 8 1 9 1 3 1 9 9 9 2 0 0 0 2 0 0 3 2 0 0 9;Strategic leadership;Lincoln 林肯;Some competitive threats to Ford; ·Suppliers Finance troubles for suppliers providing raw materials in the auto industry ;·Customers Hash competition from the current surplus of dealerships has minimized profit margins Consumers have access to more information from the Internet to compare products. Well-informed consumers directly negotiate the price with dealerships, which diminishes a salesperson’s tactical advantage.;Additional competitive threats The improvemen