JOBS知识介绍.ppt

3、可用性无处不在 苹果重视可用性的方式和其他许多公司都不一样：苹果为用户设计和创造最好的环境及方式，为用户们着想，但并不是讨好他们。 对于一个刚刚接触iPad、iPhone的用户，无论是老人，小孩，甚至猫咪(我家猫咪会玩iPad上专为它们设计的游戏)，都能凭直觉去无障碍地使用。同时，用户在iOS设备之间也可以无障碍地使用。 例子：苹果的大部分设备都没有详细的说明书，因为用户不需要学习就能开始使用。 乔布斯语录 1. Innovation distinguishes between a leader and a follower. 领袖和跟风者的区别就在于创新。 Innovation has no limits. The only limit is your imagination. Its time for you to begin thinking out of the box. If you are involved in a growing industry, think of ways to become more efficient; more customer friendly; and easier to do business with. If you are involved in a shrinking industry – get out of it quick and change before you become obsolete; out of work; or out of business. And remember that procrastination is not an option here. Start innovating now! 创新无极限！只要敢想，没有什么不可能，立即跳出思维的框框吧。如果你正处于一个上升的朝阳行业，那么尝试去寻找更有效的解决方案：更招消费者喜爱、更简洁的商业模式。如果你处于一个日渐萎缩的行业，那么赶紧在自己变得跟不上时代之前抽身而出，去换个工作或者转换行业。不要拖延，立刻开始创新！ 2. Be a yardstick of quality. Some people arent used to an environment where excellence is expected.成为卓越的代名词，很多人并不能适合需要杰出素质的环境。 There is no shortcut to excellence. You will have to make the commitment to make excellence your priority. Use your talents, abilities, and skills in the best way possible and get ahead of others by giving that little extra. Live by a higher standard and pay attention to the details that really do make the difference. Excellence is not difficult - simply decide right now to give it your best shot - and you will be amazed with what life gives you back. 成功没有捷径。你必须把卓越转变成你身上的一个特质。最大限度地发挥你的天赋、才能、技巧，把其他所有人甩在你后面。高标准严格自己，把注意力集中在那些将会改变一切的细节上。变得卓越并不艰难——从现在开始尽自己最大能力去做——你会发现生活将给你惊人的回报。 3. The only way to do great work is to love what you do. If you havent found it yet, keep looking. Dont settle. As with all matters of the heart, youll know when you find it. 成就一番伟业的唯一途径就是热爱自己的事业。如果你还没能找到让自己热爱的事业，继续寻找，不要放弃。跟随自己的心，总有一天你会找到的。 Ive got it down to four words: Do what you love. Seek out