国际商务ch01.pptVIP

INTERNATIONAL BUSINESS Prof. Xiaoping XU Tel: 8754-1752 Office: Room 426, Economics Bldg Email: jackxu1960hust@yahoo.cn Reading list: 1. International Business by Michael R. Czinkota and Moffett 2. International Business by Charles W.L.Hill 3. International Business by John D.Daniel and Lee H.Radebaugh 4. Business for the 21st century by Skinner Ivancevich 5. Business Today 6th Ed. By David J. Rachman and John V. Thill Evaluation/Marking System Class Participation 20% Final Written Closed Test 60% Course Paper 20% Chapter 1 The International Business: Introduction and Overview Learning Objectives To understand the history and impact of international business. To learn the definition of international business. To recognize the growth of global linkages today. To understand the U.S. position in world trade and the impact international business has on the United States. To appreciate the opportunities and challenges offered by international business. Need for International Business More and more firms around the world are going global, including: Manufacturing firms Service companies (i.e. banks, insurance, consulting firms) Art, film, and music companies Need for International Business International business: causes the flow of ideas, services, and capital across the world offers consumers new choices permits the acquisition of a wider variety of products facilitates the mobility of labor, capital, and technology provides challenging employment opportunities reallocates resources, makes preferential choices, and shifts activities to a global level What is International Business? International business consists of transactions that are devised and carried out across national borders to satisfy the objectives of individuals, companies, and organizations. Put it simply: International business includes all business transactions (private and governmental) that involve two or more countries. Such business relationships may be private or governmental. The transac